{"id":15601,"date":"2022-12-20T16:06:05","date_gmt":"2022-12-20T16:06:05","guid":{"rendered":"https:\/\/www.markperlbergcpa.com\/perlbergs-3-big-tips-for-entrepreneurs\/"},"modified":"2022-12-20T16:06:05","modified_gmt":"2022-12-20T16:06:05","slug":"perlbergs-3-big-tips-for-entrepreneurs","status":"publish","type":"post","link":"https:\/\/prosperlcpa.com\/blog\/2022\/12\/perlbergs-3-big-tips-for-entrepreneurs\/","title":{"rendered":"Perlberg&#8217;s 3 Big Tips For Entrepreneurs"},"content":{"rendered":"<div class=\"pme-content\">\n<p>Ready for some yuletide cheer? No, I\u2019m not just talking about my big tips for entrepreneurs. <a href=\"https:\/\/www.cnbc.com\/2022\/12\/12\/inflation-peaked-but-will-remain-above-pre-covid-levels-mastercard.html\"><span style=\"color:#1155CC;\">Inflation might have hit its peak<\/span><\/a> this year. So say the \u201cexperts.\u201d&nbsp;<\/p>\n<p>That particular category of people hasn\u2019t exactly covered itself with glory of late \u2026 so, we\u2019ll see how that actually plays out for businesses in the coming months.&nbsp;<\/p>\n<p><strong>What\u2019s the price environment looking like for you within your industry right now?<\/strong> Curious to hear what you\u2019d have to say.<\/p>\n<p>We\u2019d actually love to hear a broader picture about how your Atlanta business is faring after the past couple of years of rising supply costs across the board. Do you need help examining where the dollars are going out and coming in? We can take a look with you to shore things up for success (and survival) in 2023.<\/p>\n<p>Schedule a time with us here:<br \/><strong><a href=\"https:\/\/calendly.com\/mark-perlberg-cpa\">calendly.com\/mark-perlberg-cpa<\/a><\/strong><\/p>\n<p>Now, in actual honor of the small business owners and entrepreneurs that give our economy strong during the ups and downs, I thought I&#8217;d put together my thoughts on real-world entrepreneurship &#8230; and how to manage it now.&nbsp;<\/p>\n<p>Again, this is just for the purposes of being a helpful voice to you&#8230; I don&#8217;t presume to have all of the answers, but I *have* seen a few businesses work pretty darn well in my day.<\/p>\n<p>Here are my top 3 tips for entrepreneurs who want to make something more of their business\u2026<\/p>\n<p><span class=\"text-huge\"><strong>Perlberg&#8217;s 3 Big Tips For Entrepreneurs<\/strong><\/span><br \/><span class=\"text-small\"><i>&#8220;Most of the successful people I&#8217;ve known are the ones who do more listening than talking.&#8221; &#8211; Bernard Baruch<\/i><\/span><\/p>\n<p style=\"margin-left:0cm;\"><span style=\"font-family:Georgia, serif;\">It\u2019s been yet another \u2026 interesting, to say the least, year to run a small business. In years past, being an &#8220;entrepreneur&#8221; could carry a negative connotation. The general public (or &#8220;civilians,&#8221; as one of my business owner friends refers to them) may have viewed&nbsp;business owners as possessing a small level of insanity. After all, who would invest everything they had into running a business that may or may not succeed?<\/span><\/p>\n<p style=\"margin-left:0cm;\"><span style=\"font-family:Georgia, serif;\">Well, in truth, many people including one Steve Jobs \u2013 <strong>he made the business of being in business &#8220;cool&#8221; again<\/strong>.<\/span><\/p>\n<p><span style=\"font-family:Georgia, serif;\">When Jobs burst onto the scene with the Apple Macintosh, Silicon Valley millionaires jumped to the forefront. Guys in their 20&#8217;s, with style, making great products that the masses loved. Suddenly, business was no longer the realm of backroom cigar-smoked pinstripes. (Oh, and those products sure are great.)<\/span><\/p>\n<p style=\"margin-left:0cm;\"><span style=\"font-family:Georgia, serif;\">Because of guys like Steve Jobs, business ownership is now a badge of courage&#8211;something to be admired. Despite the inflation-riddled economy, &#8220;business opportunity&#8221; companies are cropping up everywhere and many are thriving.&nbsp;<\/span><\/p>\n<p style=\"margin-left:0cm;\"><span style=\"font-family:Georgia, serif;\">But here&#8217;s something you may be surprised to hear me say about these folks: Too many of the &#8220;new&#8221; generation of entrepreneurs want to play it safe.&nbsp;<\/span><\/p>\n<p style=\"margin-left:0cm;\"><span style=\"font-family:Georgia, serif;\">They start a part-time company while still holding a regular day job. Or, they invest a little bit of money into a company and back out when things become too difficult.<\/span><\/p>\n<p style=\"margin-left:0cm;\"><span style=\"font-family:Georgia, serif;\">If this describes you, I have a little bit of news. You are a risk taker. Whether you would consider yourself one or not, you&#8217;re an entrepreneur&#8230;and therefore a risk taker. You took a risk in starting your&nbsp;Atlanta&nbsp;company.&nbsp;<\/span><\/p>\n<p style=\"margin-left:0cm;\"><span style=\"font-family:Georgia, serif;\">But are you holding back to the point where you&#8217;re stunting your growth?<\/span><\/p>\n<p style=\"margin-left:0cm;\"><span style=\"font-family:Georgia, serif;\">Well, I can relate&#8211;I&#8217;ve never been known as a &#8220;free-wheeler,&#8221; but I&#8217;ve learned a few things over the years about risk \u2013 and reward.<\/span><\/p>\n<p style=\"margin-left:0cm;\"><span style=\"font-family:Georgia, serif;\">So here are a few &#8220;big picture&#8221; concepts you can use to guide your risk-taking decisions and still see large returns:<\/span><\/p>\n<p><span style=\"font-family:Georgia, serif;\"><strong>1. Invest in your education.<\/strong> The wisest entrepreneurs read about the successes\/failures of others, and plan accordingly.<\/span><\/p>\n<p><span style=\"font-family:Georgia, serif;\"><strong>2. Invest in a system.<\/strong> If you do not understand the importance of having a system in your company, read Michael Gerber&#8217;s books (<\/span><a href=\"http:\/\/www.amazon.com\/Michael-E.-Gerber\/e\/B001I9OR5G\/ref=dp_byline_cont_book_1\"><span style=\"color:#1155CC;font-family:Georgia, serif;\"><i>The E-Myth<\/i> series<\/span><\/a><span style=\"font-family:Georgia, serif;\">). But, I think you probably inherently understand how critical it is to make your business &#8220;scalable.&#8221;&nbsp;<\/span><\/p>\n<p><span style=\"font-family:Georgia, serif;\"><strong>3. Invest in sales and marketing automation<\/strong>. Marketing is the key to growing your business. And, automation is a way to run your company while you work on growing your company. Rather than investing in expensive salespeople, figure out a way to make sales online, or through other advertising media &#8230; in a systematic, &#8220;hands-free&#8221; sort of way.<\/span><\/p>\n<p><span style=\"font-family:Georgia, serif;\">If you&#8217;re not taking risks, you will certainly not see the rewards of your efforts. Take the time to analyze the level of the risks you might be taking. But realize that without being willing to go out on a limb once in a while, you will never see the rewards you dream of.<\/span><\/p>\n<p style=\"margin-left:0cm;\"><span style=\"color:black;\">And something that enables you to take risks is knowing what your Atlanta business&#8217;s financial state is before you take them. Having the right knowledge at your fingertips equips you to navigate both the expected and the unexpected.&nbsp;<\/span><\/p>\n<p style=\"margin-left:0cm;\"><span style=\"color:black;\">If you\u2019re thinking about expanding or even starting new ventures, you need an advisor who gives out more than just tips for entrepreneurs like you, but actually knows you and can help you make the right moves to get there. That you? Let\u2019s talk:&nbsp;<\/span><\/p>\n<p><strong><a href=\"https:\/\/calendly.com\/mark-perlberg-cpa\">calendly.com\/mark-perlberg-cpa<\/a><\/strong><\/p>\n<p style=\"margin-left:0cm;\">&nbsp;<\/p>\n<p style=\"margin-left:0cm;\">Helping risk-takers everywhere,<\/p>\n<p style=\"margin-left:0cm;\"><strong>Mark Perlberg<\/strong><\/p>\n<p>&nbsp;<\/p>\n<\/p>\n<\/div>\n<style>.pme-content {\n\tfont-size: 1.2em\n}<\/p>\n<p>.text-tiny {\n\tfont-size: .7em\n}<\/p>\n<p>.text-small {\n\tfont-size: .85em\n}<\/p>\n<p>.text-big {\n\tfont-size: 1.4em\n}<\/p>\n<p>.text-huge {\n\tfont-size: 1.8em\n}<\/p>\n<p>.marker-yellow {\n\tbackground-color: #fdfd77\n}<\/p>\n<p>.marker-green {\n\tbackground-color: #63f963\n}<\/p>\n<p>.marker-pink {\n\tbackground-color: #fc7999\n}<\/p>\n<p>.marker-blue {\n\tbackground-color: #72cdfd\n}<\/p>\n<p>.pen-red {\n\tcolor: #e91313\n}<\/p>\n<p>.pen-green,\n.pen-red {\n\tbackground-color: transparent\n}<\/p>\n<p>.pen-green {\n\tcolor: #180\n}<\/p>\n<p>.pme-content blockquote {\n\toverflow: hidden;\n\tpadding-right: 1.5em;\n\tpadding-left: 1.5em;\n\tmargin-left: 0;\n\tfont-style: italic;\n\tborder-left: 5px solid #ccc\n}<\/p>\n<p>.pme-content .image img {\n\tdisplay: block;\n\tmargin: 0 auto;\n\tmax-width: 100%\n}<\/p>\n<p>figure.image {\n    text-align: center;\n}<\/p>\n<p>.pme-content figcaption {\n\tcolor: #333;\n\tbackground-color: #f7f7f7;\n\tpadding: .6em;\n\tfont-size: .75em;\n\toutline-offset: -1px\n}<\/p>\n<p>.pme-content .image-style-align-left {\n\tfloat: left\n}\n.pme-content .image-style-align-right {\n\tfloat: right\n}\n.pme-content .image-style-align-center,\n.pme-content .image-style-align-left,\n.pme-content .image-style-align-right,\n.pme-content .image-style-side {\n\tmax-width: 50%\n}<\/p>\n<p>.pme-content .image {\n\tposition: relative;\n\toverflow: hidden;\n\tclear: both;\n\ttext-align: center\n}<\/style>\n","protected":false},"excerpt":{"rendered":"<p>Ready for some yuletide cheer? No, I\u2019m not just talking about my big tips for entrepreneurs. Inflation might have hit its peak this year. So say the \u201cexperts.\u201d&nbsp; That particular category of people hasn\u2019t exactly covered itself with glory of late \u2026 so, we\u2019ll see how that actually plays out for businesses in the coming months.&nbsp; What\u2019s the price environment looking like for you within your industry right now? Curious&#8230; <a class=\"more-link\" href=\"https:\/\/prosperlcpa.com\/blog\/2022\/12\/perlbergs-3-big-tips-for-entrepreneurs\/\">Read More<a><\/p>\n","protected":false},"author":8,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[],"tags":[],"class_list":{"0":"post-15601","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"entry"},"_links":{"self":[{"href":"https:\/\/prosperlcpa.com\/blog\/wp-json\/wp\/v2\/posts\/15601","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/prosperlcpa.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/prosperlcpa.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/prosperlcpa.com\/blog\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/prosperlcpa.com\/blog\/wp-json\/wp\/v2\/comments?post=15601"}],"version-history":[{"count":0,"href":"https:\/\/prosperlcpa.com\/blog\/wp-json\/wp\/v2\/posts\/15601\/revisions"}],"wp:attachment":[{"href":"https:\/\/prosperlcpa.com\/blog\/wp-json\/wp\/v2\/media?parent=15601"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/prosperlcpa.com\/blog\/wp-json\/wp\/v2\/categories?post=15601"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/prosperlcpa.com\/blog\/wp-json\/wp\/v2\/tags?post=15601"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}