Prosperl CPA | Accounting Blog

As a Atlanta business owner, you carry the weight of your company on your shoulders.  But the reward is this: when things go well – your profits are good, you’re meeting your business goals, you’re dreaming for the future, entrepreneurial FREEDOM is in the air – you have a joyful load to carry.  But then there are challenges…  I don’t probably need to remind you: supply chain shortages, economic recession… Read More

With the way that the economy is going, inflation, the market gyrations, etc … ANY business seems like good business. Until it isn’t. Consider … Have you ever been in a Atlanta store when a customer starts yelling at the employee behind the counter for something tiny? The customer makes demands and throws an adult-sized temper tantrum to get their way and the worker complies because … well, the customer’s… Read More

Scrolling the 9/11 tributes in my social media and news feeds this past weekend served as an excellent reminder of how we all can bounce back from great difficulties. And the reminder seems especially poignant now as our nation (and Atlanta business owners like you) continue to recover from the economic fallout of the last two years. Couple that with the passing away of Queen Elizabeth (7 decades of monarchy… Read More

In today’s online-driven world, it’s no surprise that securing sensitive information is essential. Just like you cover your Atlanta business for other possible risks (property damage, theft, injury, etc.) so should you also be thinking of how to keep your business safe from virtual attacks. And lest you immediately think: But Mark – my business is completely different! Well, read on. Data breaches are rampant these days (In fact the IRS just… Read More

It seems like everywhere SMBs and retailers are short-staffed (and hiring). At the same time, with high inflation plaguing the country, other businesses are in the middle of layoffs. It seems as if these two realities would meet together, and establish an economic equilibrium … but from my (anecdotal) and limited analysis of the data, the sides of this particular equation don’t seem to be balancing yet. So, here we… Read More

Fill in the blank: It takes a village to ______. While you’re probably thinking of child-rearing right now, I’d like to suggest that it applies to your Atlanta small business as well. And particularly during inflationary times. The 2020 world made it painfully obvious that going it alone could mean crash and burn for your business.  Hence the creation of PPP loans and ERC credits… government-supplied village helpers made for… Read More